Tag: #ITCAIClimate

  • ITC deploys AI for climate resilience in India

    ITC deploys AI for climate resilience in India

    Multi-business conglomerate ITC deploys ITC AI climate tools to decode nature’s signals and drive targeted adaptation measures across its operations and agricultural catchments as the world marks World Environment Day 2026.

    Under the theme “Inspired by Nature. For Climate. For Our Future” and the call #NowForClimate, ITC has conducted AI-powered climate risk assessments at 140 sites, including owned assets and third-party units, covering 20+ metrics such as floods, drought, extreme wind and more across multiple scenarios.

    Using these insights, the company is implementing site-specific adaptation plans featuring engineering solutions, nature-based interventions, early warning systems and community preparedness measures, ITC said in a statement.

    In agriculture, ITC has leveraged AI for farm-level studies to assess climate impacts on crop yields and is rolling out hyper-local advisories, climate-resilient crop varieties and regenerative practices through its ITCMAARS platform.

    The company has expanded its Climate Smart Agriculture (CSA) programme to nearly 32 lakh acres, benefiting over 12 lakh farmers, with a target of 4 million acres by 2030.

    “By combining AI, climate science and collaborative partnerships, we can turn data into insights and insights into meaningful action,” said S. Sivakumar, Group Head – Agri & IT Businesses and Sustainability, ITC Ltd.

    ITC has also scaled decarbonisation efforts, with over 50% of its energy from renewable sources and a goal of 100% renewable electricity by 2030. The company aims for Net Zero Operations by 2050.